An anchor apparatus for a bead chain of window covering comprises a first anchor member, a second anchor member, an anchor plate and a main fastener. The first anchor member has a first space to hold the second anchor member. The anchor plate is held in a lower side of the first space and a second space of the second anchor member to form a coupling relationship with the main fastener. The main fastener runs through the lower sides of the first and second anchor members and the anchor plate for closing while the upper sides of the first and second anchor members are opened, thereby allow the bead chain to be moved. The main fastener can be released to allow the anchor plate to push the second anchor member to move with the upper sides of the first and second anchor members closed to fix the bead chain.