Method of manufacturing a tire comprising a carcass reinforcement extending between beads, this carcass reinforcement being anchored in each bead by being wrapped around each circumferential bead reinforcement to form a turned-back portion, this carcass reinforcement comprising at least one rubber ply which is reinforced with a plurality of metal cords of low or zero permeability, each bead comprising a plurality of rubber-based strips, at least one of these strips, known as the bead rubber strip, radially on the outside of the circumferential bead reinforcement performing a function of filling and mechanical connection between the carcass reinforcement and its turned-back portion, this bead rubber strip comprising a first surface axially towards the inside in contact with the carcass reinforcement and a second surface axially towards the outside, each bead further comprising at least one other strip, known as the filler strip which, radially on the outside of the radially outermost points of the turned-back portion of the carcass reinforcement is at least partly in contact with part of the second surface of the bead rubber strip to form a region of contact between the said two profiled elements this method comprising a step of forming a plurality of grooves on at least one of the surfaces of the strips that are in contact in the contact region, these grooves being distant from one another by at least a distance equal to 5 mm, and these first surface of the bead rubber strip being completely devoid of any groove.