Integrated backlight unit (BLU) and liquid crystal systems and circuits in liquid crystal display (LCD) systems are described. An LCD system can include a BLU to emit light at different intensities, and a BLU controller coupled to the BLU and configured to control the intensities. An LCD unit can receive the emitted light, and emanate light at a selected luminosity. The LCD unit can include pixels corresponding to: a liquid crystalline medium to provide a transmittance of the light emitted or to transmit a color light; and transistors adapted to modulate reference voltages. An LCD unit controller can be coupled to the LCD unit and configured to control luminosity of the light emanated from the LCD unit. The BLU and the LCD unit, which can be integrated in a single integrated circuit, can be controlled during concurrent time periods for contrast enhancement of images displayed from the LCD unit.