Invention Grant
- Patent Title: Using viewing signals in targeted video advertising
- Patent Title (中): 在目标视频广告中使用观看信号
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Application No.: US13111857Application Date: 2011-05-19
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Publication No.: US08719865B2Publication Date: 2014-05-06
- Inventor: Rajas Moonka , Peter C. Chane , Manish Gupta , Nicholas Lee
- Applicant: Rajas Moonka , Peter C. Chane , Manish Gupta , Nicholas Lee
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Fish & Richardson P.C.
- Main IPC: G06F3/00
- IPC: G06F3/00
Abstract:
At a client, a video is received. The video includes one or more advertisement slots. The video is played back to a user. During the playback of the video, an impending advertisement slot is detected. One or more advertisements are requested for placement in the advertisement slot. The one or more advertisements are received and placed in the advertisement slot.
Public/Granted literature
- US20110289531A1 Using Viewing Signals In Targeted Video Advertising Public/Granted day:2011-11-24
Information query
