A liquid crystal display (LCD) comprises a gate line formed on a first insulation substrate and extending in a first direction; a data line insulated from the gate line and extending in a second direction; a pixel electrode comprising a first sub-pixel electrode connected to the gate line and the data line and a second sub-pixel electrode connected to the gate line and the data line; first and second voltage lines receiving a pair of voltages having opposite phases, from an external source; and first and second storage lines respectively overlapping the first and second sub-pixel electrodes and respectively receiving first and second storage voltages whose phases are inverted at a cycle of at least one frame, wherein the first storage line is connected to the first and second voltage lines by a first switching unit, the second storage line is connected to the first and second voltage lines by a second switching unit, and the first and second switching units apply the pair of voltages to the first and second storage lines as the first and second storage voltages.