A recorder control apparatus which controls execution of broadcast program recording in a plurality of recorders connected thereto, comprises an acceptance unit configured to accept a request to execute broadcast program recording, an acquisition unit configured to acquire, from each recorder, reservation information related to reserved program recording to be executed by the recorder after a point at which the execution request is accepted, a selection unit configured to select, from the plurality of recorders, a recorder capable of executing broadcast program recording corresponding to the execution request for a longest duration, based on the reservation information, and a request unit configured to request the recorder selected by the selection unit to execute broadcast program recording corresponding to the execution request.