A ZuluNumber, discerned from a QR code, is received from a client. A database is accessed to retrieve enhanced information associated with the ZuluNumber and store information from the client. The enhanced information is sent to the client for display or execution. The enhanced information is updated to reflect a change in ownership when a substantially equivalent first object having a first ZuluNumber is delivered due to closer proximity as opposed to a second object having a second ZuluNumber.