Invention Grant
- Patent Title: Methods for implementing a loyalty program
- Patent Title (中): 实行忠诚度计划的方法
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Application No.: US13195091Application Date: 2011-08-01
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Publication No.: US08744939B2Publication Date: 2014-06-03
- Inventor: Anthony J. Phillips , Leonard F. Antao , Gerard E. Insolia , H. Brock Kolls
- Applicant: Anthony J. Phillips , Leonard F. Antao , Gerard E. Insolia , H. Brock Kolls
- Applicant Address: US GA Atlanta
- Assignee: The Coca-Cola Company
- Current Assignee: The Coca-Cola Company
- Current Assignee Address: US GA Atlanta
- Agency: Sutherland Asbill & Brennan LLP
- Main IPC: G06Q40/00
- IPC: G06Q40/00
Abstract:
A method of rewarding loyalty of a user may include providing a personal terminal to the user, detecting whether the personal terminal is within proximity of an interaction terminal, and based at least in part on the proximity of the personal terminal to the interaction terminal, providing a benefit to the user.
Public/Granted literature
- US20110282723A1 Methods for Implementing a Loyalty Program Public/Granted day:2011-11-17
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