A selected activity of a service process model displayed in a process view of a graphical user interface may be determined. The service process model may represent a software service to be provided from a service provider to a consumer by way of a service broker. At least one service delivery entity associated with the service broker and providing service delivery functionality to be included in a brokered service process model may be determined, the service delivery entity including a state machine comprising states and transitions between the states. Configuration options may be provided in a configuration view of the graphical user interface. The configuration options may include goal states of the states to be reached as part of the brokered service process model and in association with the selected activity. A selected goal state of the goal states may be determined. The brokered service process model may be provided within a brokered service process view of the graphical user interface. The brokered service process model may include at least one entity activity configured to cause the selected goal state to be reached in association with the selected activity.