Invention Grant
- Patent Title: Systems and methods for client-based addressable advertising
- Patent Title (中): 用于基于客户端的可寻址广告的系统和方法
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Application No.: US11939423Application Date: 2007-11-13
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Publication No.: US08763029B1Publication Date: 2014-06-24
- Inventor: Seth Haberman , Gerrit Niemeijer , Alex Jansen , Erik Van De Pol
- Applicant: Seth Haberman , Gerrit Niemeijer , Alex Jansen , Erik Van De Pol
- Applicant Address: US NY New York
- Assignee: Visible World Inc.
- Current Assignee: Visible World Inc.
- Current Assignee Address: US NY New York
- Agency: Pepper Hamilton LLP
- Main IPC: H04N7/10
- IPC: H04N7/10 ; H04N7/025 ; H04N5/445 ; G06F3/00 ; G06F13/00 ; H04N21/2543 ; H04N21/262 ; H04N21/433 ; H04N21/81

Abstract:
In accordance with the present invention, systems and methods that allow a television broadcast facility or a headend to insert in-band messages, where the inserted message allow receivers to switch to, insert, or otherwise show addressable advertisements to its viewers.
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