A printing apparatus includes: a first head which has a plurality of nozzles arranged at a first pitch in a predetermined direction; a second head which has a plurality of nozzles arranged at a second pitch larger than the first pitch in the predetermined direction and which is spaced from the first head by a predetermined distance in a direction intersecting the predetermined direction; and a controller which controls the first and second heads so that only the first head prints the contour of a character or a line image and at least the second head prints a portion of the character or the line image other than the contour, when a print image is the character or the line image.