A content management apparatus, which includes a recording unit for recording a content, and an operation unit for accepting a user operation required to append additional information to the content, executes at least one of a first process for recording additional information in association with a latest content of already recorded contents and a second process for recording additional information in association with a content to be recorded, and a third process for recording additional information in association with a currently recording content in response to respective execution instructions. Enabling and disabling user operations required to issue execution instructions of the first to the third processes are switched based on whether or not a content recording operation of the recording unit is in progress.