A method, system and non-transitory computer-readable medium product are provided for enterprise-specific functionality watermarking and management. In the context of a method, a method is provided that includes identifying a request to perform at least one function of a user device associated with an enterprise and identifying at least one watermark template associated with an enterprise. The method further includes applying the at least one watermark template associated with the enterprise to at least one function of the user device associated with the enterprise and authorizing the request to perform the at least one function of the user device associated with the enterprise.