A liquid ejecting apparatus includes a carriage that has a head ejecting liquid cured by receiving the irradiation of light and moves in a movement direction intersecting a transportation direction of a medium; a first irradiation section; a second irradiation section; and a controller that forms the image on the medium through performing an ejection operation ejecting the liquid from the head while moving the carriage in the movement direction and a transportation operation that transports the medium in the transportation direction, and performs control of the irradiation intensity of the light of the first irradiation section at the time of the ejection operation to regulate the surface condition of the image and to change the irradiation intensity of the light of the second irradiation section according to the irradiation intensity of the light of the first irradiation section.