A method includes receiving a request for placement in a queue for entry into an event. The method also includes placing the request into the queue. In response to placement of the request into the queue, the method includes presenting, on a device, a game for game play while waiting for the entry into the event. The device comprises at least one of a mobile device, a pager provided in response to requesting the placement in the queue, and a non-mobile gaming device positioned proximate to a location of the event. The method includes determining a prize for the game play of the game. In response to not entering the event, the prize is discarded. In response to entering the event, the prize is awarded.