Information content is managed in a network-based communication system by providing a first web-based interface accessible to a first user, the first web-based interface being configured to permit the first user to designate at least one data source that is external to the first web-based interface, maintaining persistent information content on behalf of the first user including content obtained from the data source designated by the first user, and generating a second web-based interface different than the first web-based interface, wherein access to at least a portion of the persistent information content is provided to each of one or more additional users via the second web-based interface in a manner controlled by the first user via the first web-based interface to thereby facilitate interaction between the first and additional users. The first and second web-based interfaces may comprise respective content management and mobile web sites.