Invention Grant
US08798442B2 System, method and computer program product for updating advertising data for recorded video data
有权
用于更新用于记录的视频数据的广告数据的系统，方法和计算机程序产品
- Patent Title: System, method and computer program product for updating advertising data for recorded video data
- Patent Title (中): 用于更新用于记录的视频数据的广告数据的系统，方法和计算机程序产品
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Application No.: US12636717Application Date: 2009-12-12
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Publication No.: US08798442B2Publication Date: 2014-08-05
- Inventor: Brian Wilson , Frank Coppa , Larry Kennedy
- Applicant: Brian Wilson , Frank Coppa , Larry Kennedy
- Applicant Address: US GA Atlanta
- Assignee: AT&T Intellectual Property I, LP
- Current Assignee: AT&T Intellectual Property I, LP
- Current Assignee Address: US GA Atlanta
- Agent G. Michael Roebuck
- Main IPC: H04N5/76
- IPC: H04N5/76 ; H04N21/44 ; H04N21/433 ; H04N21/81
Abstract:
A method is disclosed including but not limited to, receiving a video data stream at a multimedia processor end user device; storing the video data stream at a digital video recorder; monitoring a playback of the stored video data stream at the multimedia processor end user device; detecting an advertising trigger in the playback of the video data stream at the multimedia processor end user device; logging a time for the trigger detected in the video data stream in a trigger log at the multimedia processor end user device; sending the trigger log including data to an advertising server so that the advertising verification system can correlate the time the trigger occurred with an advertising schedule; receiving a replacement advertising data stream from the advertising server based on the advertising trigger; and receiving a replacement advertising data stream during the playback of the video data.
Public/Granted literature
- US20110142417A1 SYSTEM, METHOD AND COMPUTER PROGRAM PRODUCT FOR UPDATING ADVERTISING DATA FOR RECORDED VIDEO DATA Public/Granted day:2011-06-16
Information query
