An IPA-ECU recognizes a position of a power transferring unit by image recognition based on image information from a camera incorporated in a vehicle. Then, the IPA-ECU performs guidance control such that the vehicle is guided to the power transferring unit based on a result of the image recognition (first guidance control). A resonant ECU estimates a distance between the power transferring unit and a power receiving unit based on an electric power feeding condition from the power transferring unit to the power receiving unit. When the power transferring unit comes under a body of the vehicle, an HV-ECU performs guidance control of the vehicle such that a position of the power receiving unit is adjusted to a position of the power transferring unit based on distance information from the resonant ECU (second guidance control).