A configurator is provided with the ability to present to a user how each choice or change to an information handling system would affect the performance of the information handling system for an intended use. More specifically, during an online sales process, the customer is first presented with a list of gaming genres or gaming titles for which the information handling system to be purchased is targeted to use along with a base or recommended configuration. The configuration process proceeds with each discrete choice now presented to the user not only with the price but also with the specific system performance impact of that item, such as showing a Frame Per Second indication. A new set of fields are provided for each item in the configuration database and may be proportional to the number of gaming genres or titles presented to the customer at the first selection screen.