System for handling messages and distributing information between subscribers and their customers and contact. Each system subscriber can generate customized landing and flyer web pages called flyer pages for each of the subscriber's products, services, and/or listings. Landing and flyer pages can contain multiple links to other flyer pages. When a subscriber's customer or contact views a landing or flyer page and clicks on a link presented on that page, the system provides subscriber's information to a customer or contact immediately after the information is requested. The system can also make a lead, including a record of that event, and present the record to the subscriber who owns the landing or flyer page, allowing a subscriber to view a report with a history of who has viewed which page for all leads generated for their pages. Leads are tracked through a process that includes steps of lead generation and lead propagation. Embodiments of the system include a system for tracking sales leads, an internet-based wagering system, and an emergency response system.