Invention Grant
US08819718B2 Methods and apparatus for monitoring and/or collecting viewership statistics
有权
监测和/或收集观众统计资料的方法和设备
- Patent Title: Methods and apparatus for monitoring and/or collecting viewership statistics
- Patent Title (中): 监测和/或收集观众统计资料的方法和设备
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Application No.: US13564684Application Date: 2012-08-01
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Publication No.: US08819718B2Publication Date: 2014-08-26
- Inventor: Matthew Zelesko , Ranga Muvavarirwa , Ethan Lawrence Wolf
- Applicant: Matthew Zelesko , Ranga Muvavarirwa , Ethan Lawrence Wolf
- Applicant Address: US NY New York
- Assignee: Time Warner Cable Enterprises LLC
- Current Assignee: Time Warner Cable Enterprises LLC
- Current Assignee Address: US NY New York
- Agency: Straub & Pokotylo
- Agent Michael P. Straub; Stephen T. Straub
- Main IPC: H04H60/32
- IPC: H04H60/32 ; H04N7/167 ; H04N21/258 ; H04N21/45

Abstract:
Methods and apparatus for collecting program viewership information are described. A viewership monitoring module is provided access to decrypted program content allowing program information to be recovered without having to capture output program content using a microphone or camera. The monitoring module is loaded onto a secure device, e.g., a home network device, such as a router used to deliver content to a secure playback device. Alternatively the secure device which performs the monitoring maybe the secure playback device. Since a user of the secure device or a company implementing the viewership monitoring process loads the monitoring module onto the secure device, the network used to deliver the secure content need not be informed of which network customers are contributing to the viewership information which is being collected.
Public/Granted literature
- US20140040934A1 METHODS AND APPARATUS FOR MONITORING AND/OR COLLECTING VIEWERSHIP STATISTICS Public/Granted day:2014-02-06
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