A system is configured to receive, from a user device, a request for video content; obtain the video content in response to the request; process the video content to generate one or more first segments, where each of the first segments corresponds to a respective portion of the video content; receive an emergency alert system (EAS) message; process the EAS message to generate one or more second segments, where each of the second segments corresponds to a respective portion of the EAS message; and transmit, to the user device, a playlist, associated with the video content, that includes the first segments and the second segments, where the playlist allows the user device to play the video content on a particular channel based on the first segments, and allows the user device to play the EAS message, based on the second segments, without tuning to a channel different from the particular channel.