A method and system are provided for boosting power for a communications link between a base station and a user device, or user equipment, in a cellular communications network. In one embodiment, the communications link is a downlink between the base station and the user device established via a downlink channel having a full channel bandwidth including a number of sub-carrier frequencies. The base station determines whether a power boost is needed for a downlink to the user device. If so, the base station uses a subset of the sub-carrier frequencies from the full channel bandwidth as a reduced bandwidth channel, or sub-channel, for the downlink to the user device such that signal power is concentrated on the sub-carrier frequencies of the reduced channel bandwidth rather than spread across the sub-carrier frequencies of the full channel bandwidth. As a result, a power boost for the downlink is provided.