Invention Grant
US08832436B2 Obtaining targeted services using a unique identification header (UIDH)
有权
使用唯一标识头(UIDH)获取目标服务
- Patent Title: Obtaining targeted services using a unique identification header (UIDH)
- Patent Title (中): 使用唯一标识头(UIDH)获取目标服务
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Application No.: US13477539Application Date: 2012-05-22
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Publication No.: US08832436B2Publication Date: 2014-09-09
- Inventor: Brian Libonate , Paul H. Prehn
- Applicant: Brian Libonate , Paul H. Prehn
- Applicant Address: US NJ Basking Ridge
- Assignee: Cellco Partnership
- Current Assignee: Cellco Partnership
- Current Assignee Address: US NJ Basking Ridge
- Main IPC: G06F15/16
- IPC: G06F15/16

Abstract:
A system is configured to receive, from a user device, a request for content; obtain, based on receiving the request, an identifier for a subscriber associated with the system and a key; encode the identifier and the key to create a unique identifier; store the unique identifier in the request to create a modified request; provide the modified request to a content provider identified by the request; receive, from the content provider, the content and targeted content, the targeted content being associated with the unique identifier and conforming to an attribute of the subscriber; and provide, to the user device, the content and the targeted content.
Public/Granted literature
- US20130318346A1 OBTAINING TARGETED SERVICES USING A UNIQUE IDENTIFICATION HEADER (UIDH) Public/Granted day:2013-11-28
Information query