A method and system for communicating a variable set of contextual information relating to a conversation over a communication channel is provided. When the contextual information is exchanged, any authorized sending party of the contextual information can change the scope, content, or amount of the contextual information that is transmitted to a next receiving party in a determined communication channel path. Before transmitting the contextual information, a desirable scope of the contextual information may be determined based on the next receiving party, in conjunction with the sending party's rules. The contextual information may be updated by adding new contextual information and/or deleting part of the contextual information which is outside of the scope. No contextual information may be transmitted if the next destination desires no contextual information or does not have capabilities to receive any contextual information.