Invention Grant
US08850477B2 Systems and methods for linking television viewers with advertisers and broadcasters
有权
将电视观众与广告商和广播机构联系起来的系统和方法
- Patent Title: Systems and methods for linking television viewers with advertisers and broadcasters
- Patent Title (中): 将电视观众与广告商和广播机构联系起来的系统和方法
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Application No.: US09810324Application Date: 2001-03-16
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Publication No.: US08850477B2Publication Date: 2014-09-30
- Inventor: Steven M. Schein , Sean A. O'Brien , James Jay Leftwich , Susan Broughton
- Applicant: Steven M. Schein , Sean A. O'Brien , James Jay Leftwich , Susan Broughton
- Applicant Address: US CA Santa Clara
- Assignee: Starsight Telecast, Inc.
- Current Assignee: Starsight Telecast, Inc.
- Current Assignee Address: US CA Santa Clara
- Agency: Ropes & Gray LLP
- Main IPC: G06F3/00
- IPC: G06F3/00 ; G06F13/00 ; H04N21/472

Abstract:
The present invention provides systems and methods for providing television schedule information to a viewer, and for allowing the viewer to link, search, select and interact with information in a remote database, e.g., a database on the internet. The television schedule information can be displayed on a variety of viewer interfaces, such as television screens, computer monitors, PCTV screens and the like. The television schedule information may be stored on the viewer's computer, television, PCTV, or a remote server (e.g., a website), or the television schedule information may be downloaded from a remote database to the viewer's computer, television or PCTV.
Public/Granted literature
- US20030005445A1 Systems and methods for linking television viewers with advertisers and broadcasters Public/Granted day:2003-01-02
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