Invention Grant
US08869193B2 Methods, computer program products, and apparatus for receiving targeted content based on locally stored user data
有权
方法，计算机程序产品和用于基于本地存储的用户数据接收目标内容的装置
- Patent Title: Methods, computer program products, and apparatus for receiving targeted content based on locally stored user data
- Patent Title (中): 方法，计算机程序产品和用于基于本地存储的用户数据接收目标内容的装置
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Application No.: US12198417Application Date: 2008-08-26
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Publication No.: US08869193B2Publication Date: 2014-10-21
- Inventor: Ke Yu , William Brown
- Applicant: Ke Yu , William Brown
- Applicant Address: US GA Atlanta
- Assignee: AT&T Intellectual Property I, L.P.
- Current Assignee: AT&T Intellectual Property I, L.P.
- Current Assignee Address: US GA Atlanta
- Agency: Cantor Colburn LLP
- Main IPC: H04N7/10
- IPC: H04N7/10 ; H04N7/025 ; G06Q30/00 ; H04N21/81 ; H04N21/431 ; H04N21/442 ; H04N21/433 ; H04N21/258 ; H04N21/658 ; H04N21/45 ; H04N21/44 ; H04N7/173
Abstract:
Targeted content is delivered to and received by at least one user device based on user information stored locally at the user device. Program content and targeted content are received. The targeted content received is associated with user information stored locally on the user device, while the program content is broadcast to multiple users. A determination by a scanning process is made at what position or at what time in the program content to include the targeted content. The program content and the targeted content are rendered, with the targeted content included at the determined position or time in the program content, for presentation to the user.
Public/Granted literature
Information query
