Invention Grant
- Patent Title: Media advertising
- Patent Title (中): 媒体广告
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Application No.: US11738292Application Date: 2007-04-20
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Publication No.: US08874468B2Publication Date: 2014-10-28
- Inventor: Ullas Gargi
- Applicant: Ullas Gargi
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Fish & Richardson P.C.
- Main IPC: G06Q30/00
- IPC: G06Q30/00 ; G06Q30/02

Abstract:
Potential content item slots (e.g., ad slots) in a media (e.g., video, audio, or both) are identified, and each content item slot is associated with a weight that indicates a degree of potential disruption to a flow of the media when a content item (e.g., ad) is inserted in the content item slot.
Public/Granted literature
- US20080262912A1 Media Advertising Public/Granted day:2008-10-23
Information query