Methods, systems, and computer readable media for controlling the delivery of a social networking service originated message directed to a mobile device are disclosed. According to one example, the method performed at a routing node includes intercepting a mobility management message that includes location information associated with a mobile device, storing the location information associated with the mobile device in a location database, and receiving a social networking service originated message directed to the mobile device, wherein the message includes media content. The method further includes extracting the location information associated with the mobile device from the location database and delivering the media content to the mobile device using the extracted location information from the location database.