According to one embodiment, a fixing device includes: an image-side rotating section to come into contact with an unfixed image on a recording medium; a pressing section to form a nip between the pressing section and the image-side rotating section; a pressing adjusting section to adjust pressing force between the image-side rotating section and the pressing section; and a peeling plate to move to a position during jam treatment if the pressing force is pressing force during the jam treatment and peel the recording medium off the image-side rotating section.