A method, system, and computer program product are disclosed for selecting an advertisement for play on a specified device for one or more users. Each of the users has a defined relationship with the specified device, and has an information description stored on a mobile communications device. In one embodiment, the method comprises transmitting the respective information description of each of one or more users from the user's communications device to a provider server. The server analyzes one or more information descriptions to identify an advertisement for playing on the specified device. The specified device, in one embodiment, is a television. In an embodiment, advertisements are displayed based on common purchase profiles and common purchase plans among different people. The purchase plans may be sent to the television when the users are in a defined area or come within a given distance of the television.