A device receives, from a network device, information associated with an event, and assigns an event identifier to the event based on the event information. The device also provides the event identifier to a cell control device located at a location associated with the event, and determines a cell capacity of the location to ensure that there is sufficient cell capacity at the location to broadcast the event. The network device instructs a device capturing the event to provide live event data to the cell control device for a predetermined time period.