The present invention involves in an LCD device, which comprises a scan driving module, a data driving module, pixels, data lines, shift register modules and scan lines, the scan lines include type 1 scan lines, each of which is connected with the scan driving module and the pixel for controlling charging time of the pixel according to a first scan signal and type 2 scan lines, each of which is connected with the shift register module and the pixel for controlling driving time for sub-pixels of the pixel. The present invention further involves in an LCD device driving method. The LCD device and the driving method of the present invention can realize reverse scanning without increasing device costs, thereby solving a technical problem that a current LCD device fails to maintain proper driving effects when utilizing reverse scan driving.