A method for transmitting/receiving data between first and second terminals in which data can be transmitted flexibly in each particular situation, i.e. according to the network environment of terminals between which visible light communication occurs, including the type and characteristics of transmitted data. The method includes the steps of: (a) connecting a communication link between a first terminal supposed to transmit data and a second terminal supposed to receive data; (b) determining a data transmission rate to be used for data communication; (c) allocating a transmission channel of a specific band within a frequency band enabling wireless communication; (d) establishing a data transmission environment based on consideration of the transmission rate and the transmission channel; and (e) conducting data communication between the first and second terminals with reference to the data transmission environment.