Invention Grant
- Patent Title: Estimating engagement of consumers of presented content
- Patent Title (中): 估计消费者参与呈现的内容
-
Application No.: US13866699Application Date: 2013-04-19
-
Publication No.: US08943526B2Publication Date: 2015-01-27
- Inventor: Javier Hernandez Rivera , Zicheng Liu , Geoff Hulten , Michael Conrad , Kyle Krum , David DeBarr , Zhengyou Zhang
- Applicant: Microsoft Corporation
- Applicant Address: US WA Redmond
- Assignee: Microsoft Corporation
- Current Assignee: Microsoft Corporation
- Current Assignee Address: US WA Redmond
- Agent Sandy Swain; Judy Yee; Micky Minhas
- Main IPC: H04N9/00
- IPC: H04N9/00 ; H04N7/16 ; G06Q30/00 ; H04N21/442 ; H04N21/466 ; H04N21/45 ; G06Q30/02

Abstract:
Technologies described herein relate to estimating engagement of a person with respect to content being presented to the person. A sensor outputs a stream of data relating to the person as the person is consuming the content. At least one feature is extracted from the stream of data, and a level of engagement of the person is estimated based at least in part upon the at least one feature. A computing function is performed based upon the estimated level of engagement of the person.
Public/Granted literature
- US20130232515A1 ESTIMATING ENGAGEMENT OF CONSUMERS OF PRESENTED CONTENT Public/Granted day:2013-09-05
Information query