The formation of improved reliability conductive traces in touch sensor panels that are less prone to failures due to environmental effects is disclosed. Conductive traces, which can be formed from a stackup of metal layers or a single metal layer, can be protected with an additional photoimageable passivation layer of a material such as an organic polymer. This photoimageable coating can be patterned so that it does not appear in the visible area of the touch sensor panel, with much finer tolerances than conventional passivation layers to help keep product dimensions to a minimum.