A fishing jig with a flexible shank allows a minnow on the fishing jig to swim free. This natural movement of the minnow entices a predator to feed while foraging. Predators not foraging are enticed into a reaction strike with the use of various types of terminal tackle, such as colored beads, blade spinners, turbo spinners and the like. The fish hooks and the jig head can be matched to meet the fishing conditions and type of fish being targeted. For example, a heavier jig head can be used with a smaller fishing hook for fishing smaller fish in deep water.