A system and method for providing personal broadcast channels are provided. In one embodiment, one or more users interact with a local broadcast agent hosted by a local server to define profiles for a number of personal broadcast channels. The profiles include information identifying types of content to be broadcast on the personal broadcast channels and optionally formats for the personal broadcast channels. Based on the profiles for the personal broadcast channels, the local broadcast agent generates a request for content types desired for the personal broadcast channels and provides the request to a content distribution agent hosted by a master server. Based on content provided to the local server in response to the request and the profiles of the personal broadcast channels, the local broadcast agent generates the local broadcast channels.