Invention Grant
- Patent Title: Self-targeting local AD system
- Patent Title (中): 自我定位本地AD系统
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Application No.: US12690706Application Date: 2010-01-20
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Publication No.: US09015595B2Publication Date: 2015-04-21
- Inventor: Dale Nussel , Allie K. Watfa , Jonathan Kilroy
- Applicant: Dale Nussel , Allie K. Watfa , Jonathan Kilroy
- Applicant Address: US CA Sunnyvale
- Assignee: Yahoo! Inc.
- Current Assignee: Yahoo! Inc.
- Current Assignee Address: US CA Sunnyvale
- Agency: Brinks Gilson & Lione
- Main IPC: G06F3/00
- IPC: G06F3/00 ; G06Q30/00 ; G06Q30/02 ; G06F3/0484
Abstract:
A system for serving localized advertisements receives data that defines an advertisement from an advertiser and determines a geographic location of the advertiser. The system also receives a request to serve an advertisement from a browser operated by a user and determines a geographic location associated with the user. The system communicates the advertisement to the browser if the geographic location associated with the user matches the geographic location of the advertiser.
Public/Granted literature
- US20110179359A1 SELF-TARGETING LOCAL AD SYSTEM Public/Granted day:2011-07-21
Information query
