A wireless multimedia brokerage service supports sharing of real-time multimedia content whereby a mobile device user can perceive real-time content from a device in visual proximity, such as a nearby display device, and share the content of the display device with another mobile terminal user without the need to download or otherwise directly access the real-time content. The brokerage service can handle the transactional details of obtaining rights to the real-time content and also manage establishing and terminating a real-time multimedia session with the device(s) of the recipient user(s). In some embodiments, the wireless multimedia content brokerage service can proactively obtain subscriptions to content providers based on the location of one or more users. The brokerage service can also proactively obtain and buffer real-time content after receiving a request to share the content, with the buffering allowing for content to be preserved while the recipient user or users are contacted. The content can then be pushed or otherwise provided to the recipient(s).