Methods for manufacturing a dual use display tray/container pre-assembly and a dual use display tray/container having a plurality of auto-erectable cells. A method includes providing a primary blank having a plurality of panels and a supplementary blank having a plurality of panels. A method also includes providing only a single blank having a plurality of panels. A dual-use display tray/container includes a plurality of auto-erected cells. A dual use display tray/container also includes a plurality of removable panels and window access material to provide access to the plurality of auto-erected cells.