Aspects herein describe at least a new method, system, and computer readable storage media for recognizing the content of the audio. A computing device determines whether the content comprises a product and/or service, correlates the product and/or service with one or more promotional deals provided by an organization such as a financial institution, generates a subset of the one or more promotional deals based on the correlation, and transmits the subset to a multimedia viewing device such as a television. The subset of the one or more promotional deals may be viewed by a viewer. The one or more promotional deals are displayed on a portion of the screen of the television for viewing by the viewer. The viewer may make a purchase decision based on the one or more promotional deals displayed.