This disclosure relates to systems and methods for using a uniform resource locator to retrieve content for both a first application and a second application. The user may elect to use the first or second application to view content associated with the uniform resource locator. In one instance, an unmodified uniform resource locator may be parsed for identifiers that may be used to retrieve content for the second application instead of the content for the first application. In another instance, a modified uniform resource locator may be appended with a second application scheme and a path for the content of the second application address. In both instances, the unmodified and the modified uniform resource locators may be used to retrieve content for the first application or the second application.