Techniques are disclosed for generating, on a server, executable files that are individually customized for a user. An exemplary method comprises receiving a download request from a client, the download request including a system type and one or more identification parameters; locating a pre-compiled payload that is executable on the client based on the system type; determining a configuration data for use with the pre-compiled payload based on the one or more identification parameters; and selectively generating a customized executable file for the client to download, wherein the customized executable file includes the pre-compiled payload and the configuration data. Among other benefits, some embodiments provided herein enable dynamic creation and individual customization of executable files for a user so that conventional configuration or personalization steps after the user installs the files are avoided, thereby reducing time consumed and potential confusion caused by such steps.