A method, an apparatus and an article of manufacture for cloud-driven application execution. The method includes determining a plurality of attributes of a failed application, wherein the plurality of attributes comprises at least one policy context attribute and at least one context attribute, correlating each of the plurality of attributes to at least one alternative asset, wherein the at least one alternative asset is a part of an environment on which the failed application can be executed, using the plurality of attributes correlated to the at least one alternative asset to identify an alternative asset set of alternative assets, wherein the alternative asset set is capable of enabling an alternative environment on which to execute the failed application, and provisioning the alternative assets in the alternative asset set from at least one cloud network to create the alternative environment on which the failed application is executed.