The present invention aims to provide a technique that prints characters and patterns clearly onto a tire surface without complicated operations. A tire printing device of the present invention includes a printer head that ejects and applies a coating material onto a tire surface, a widthwise moving unit that moves the printer head along the width direction of the tire, a radial moving unit that moves the printer head along the radical direction of the tire, and a swinging unit that swings the printer head around the axis along the circumferential direction of the tire.