A transmission clutch cooling system includes a clutch housing defined between a drive hub of a drive member and a clutch hub of a driven member and a clutch assembly housed in the clutch housing. The clutch hub includes a hub deck having a plurality of bores therethrough, an inner annulus extending axially from the hub deck, and an outer annulus extending axially from the hub deck, the outer annulus including a plurality of radial orifices therethrough and a lip flange extending from a distal end towards the inner annulus. The clutch assembly includes a plurality of clutch plates secured to the drive hub and a plurality of friction plates secured to the driven member. A piston assembly is provided for engaging or disengaging the plurality of friction plates against the plurality of clutch plates to cause or release integrated rotation of the drive member and the driven member.