A managing method for contents providing services includes providing a website server account of a Contents Provider (CP) based on information of the CP provided via a contents providing apparatus. A contents connection point which is contents position information for connecting to contents to be provided to a mobile communication terminal via a wireless Internet is registered. CP connection menus and a directory menu which is a menu provided via the mobile communication terminal are generated, and the contents connection point is connected to the CP connection menus. A segment for providing the contents to the mobile communication terminal according to a prescribed regulation is formed and the directory menu and the CP connection menus are selectively connected to the segment.