The present disclosure relates to methods and apparatuses for printing graphics on absorbent articles. Printing systems according to the present disclosure may include a carrier apparatus that transports individual absorbent articles past a printing station, which prints a custom graphic on the absorbent articles. The carrier apparatus may include a hook member connected with an endless belt. The printing system may also include a pressing apparatus positioned adjacent the endless belt. During operation, an absorbent article may be positioned on a hook member, and the endless belt conveys the absorbent article in the machine direction past the printing station. As the absorbent article advances toward the printing station, the pressing apparatus compresses and flattens the absorbent article against the hook member to help provide a relatively flat, smooth surface on the absorbent article to be printed. The printing station then prints a graphic on the advancing article.