A method is disclosed that includes determining a preamble, at least a portion of which is unique to one or more user equipment for a device-to-device communication of one or more subframes on a band, and performing the device-to-device communication of the one or more subframes comprising the preamble on the band. The band could be, e.g., a lightly-licensed band, a licensed-exempt or unlicensed band, a secondary usage of a band of the licensed band, a band in TV white space, or a licensed band. Apparatus and computer program products are also disclosed.